our story
![EMPAWR STORY](https://cdn.shopify.com/s/files/1/0589/7414/2643/files/About_3_2048x2048.png?v=1715875773)
SHOW OFF YOUR PUP’S UNIQUE PERSONALITY
the EMPAWR story: where dog attitudes shine
at EMPAWR, we believe that every dog is special. they're unique individuals with distinct personalities, quirks, and a whole lot of love to give. we celebrate this by designing high-quality, playful accessories and essentials that let your dog (and you!) shine.
rooted in new york city, born in toronto
founded in 2021 by two best friends who met in the fashion capital of New York City, our story began with a simple observation: the world of pet products lacked the expressive options our fur-baes deserve. with a shared passion for pups and a love of self-expression, EMPAWR was born in the vibrant city of Toronto.
design with love and knowledge
our journey started in the world of children's clothing, collaborating with a manufacturer for european children’s clothing to develop comfortable and stylish fabrics. this experience became the foundation of our dog bandana line, and it continues to inform everything we create. today, we’ve expanded to include walk, wear and carry essentials, all with the same commitment to high-quality, comfort, and playful design—and we’re just getting started.
inspired by you, designed with your dog in mind
we believe choosing dog accessories and essentials should be a celebration of personality and style. that’s why we listen closely to our community of dog parents, gathering invaluable inspiration and feedback to create products that truly resonate. listening to our community is key to making this happen.
join the #EMPAWRbae movement
we're more than just an independent brand; we're a movement of a community of dog lovers who believe in self-expression, celebrating individuality, and embracing the love that dogs bring to our lives. because loving your dog, loving yourself, and loving your life means you’re the one who loves you most, and that’s a powerful statement we want our products to make.
from custom pet tags that speak to your pup's identity, style, emotions, and more – to stylish bandanas and complete walk-kits – our trendy pet products are bound to turn heads at every corner of your city walks. that’s right! gone are the days of bland, boring accessories. at EMPAWR, we’re all about expression, uniqueness, love, and companionship.
join us on Instagram at @empawr.official.
with love,
the EMPAWR team (emTeam)
let’s EMPAWR dog personalities together!✨
we're committed to
-
empower 🐕 dogs
to show dog's personality
-
empower 🙌 dog owners
to high-quality, playful fashion and essentials
-
empower 💞 community
to design products the way you love
-
empower 🌈 fashion
to be timeless, comfortable, and stylish